Clearly there are a lot of tactics on the internet for increasing traffic to your site. Some methods work better than others and part of it will depend on the type of site you have, the niche it’s in, and your personal preferences. However, some traffic strategies tend to work no matter what your niche is or preferences you have. I have outlined five of them in this post.
So, here are 5 simple tips for increasing your website visitors:
1) Article Marketing
One of the best ways to improve the amount of traffic coming to your website is to write and submit articles. This is called article marketing and it has been one of the most effective internet marketing strategies for many years. What makes if even better is that it is a completely free strategy.
However, you need to be absolutely sure you are writing articles that provide value and are useful to the readers. They need to be very high quality, targeted to your niche audience, and well written with a purpose in mind. Just throwing out a bunch of crap and hoping it sticks will not get you very far. With each article you want to target popular keywords so that the articles are found when people search for the keywords.
2) Build a Blog
Another great way to increase traffic to your website is to be a blogger. People and search engines both love blogs because they are updated frequently and provide more entertainment value than a regular static website. The internet is all about content and a good blog provides plenty of it. For example, you are reading a blog right now!
Add a blog to your website and update it frequently with useful information related to your niche. Make sure you provide value to your readers and give them a reason to come back often. You need to teach, entertain, and become the authority within your industry. That will ensure you get highly targeted traffic on a regular basis.
3) Create Videos
Videos are huge right now and as the internet continues to evolve they will likely only become more popular. When it comes to internet marketing techniques and building website traffic, you can’t get much better than video marketing. They tend to rank well in search engines and people love them, so they will share them and link to them much more often than other content, thus turning them into a viral traffic machine.
One thing that seems to scare people the most about creating videos is they think the video needs to be some big professional production. However, that is certainly not the case. They can be very simple videos done using your web cam or phone. Even animoto videos are good enough in most cases. So don’t be afraid to sit down and go for it!
4) Participate in Forums
Forums are a great way to build up a name for yourself within your niche and get a lot of traffic to your website. Join forums within your niche and make great posts that contribute a lot of value to the community. You also want to answer other people’s questions and ask questions of your own.
Include a link to your website in your signature file but don’t blatantly try to promote your site in your posts. The LAST thing you want to do is spam the forums with your links and posts about your business. That will get you absolutely nowhere except banned from the forum and give you a bad reputation.
5) Social Media
You have undoubtedly heard of Facebook, Twitter, Google Plus, LinkedIn, Pinterest, Stumbleupon, Reddit, Digg, and about a thousand other social media sites. You probably even have a profile on several of them. But are you using them to your business advantage? They can be amazing resources for website traffic.
Again, you don’t want to go around spamming them with links to your site. However, if you build up a good following on them by networking with others and posting valuable information, you can get massive amounts of traffic from them.
So, to recap, the 5 simple tips for improving traffic to your website are to write articles, blogging, videos, forums, and social media. While there are many great ways to increase traffic to your site, these are 5 of the easiest and most effective methods. Master these strategies and you will be an internet marketing rockstar with more traffic flooding to your website than you will know what to do with!